Market Share by Top Websites

2 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Lifestyle, Health, Sports, E-commerce & Shopping and 16 other categories.

2 SwitchAds is leading in Finance and Gambling.

Geography

1 Mercent is leading in most countries, including United States, India, Pakistan, Indonesia and 42 other countries.

2 SwitchAds is leading in United Kingdom, Argentina, Greece, Ireland and one other country.