Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Undertone Networks is still behind Mercent in all market share segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Clothing, Health, Career & Education and 57 other categories.

2 Undertone Networks is leading in People & Society, News & Media, Business & Industry, Arts & Entertainment and 56 other categories.


1 Undertone Networks is leading in most countries, including Great Britain, India, Germany, Israel and 31 other countries.

2 Mercent is leading in United States, Canada, Portugal, Poland and 29 other countries.