Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WebTrends Ads is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Games and 55 other categories.

2 WebTrends Ads is leading in People & Society, Computer & Electronics, Law & Government, Law and 11 other categories.

Geography

1 Mercent is leading in most countries, including United States, Canada, United Kingdom, Russia and 56 other countries.

2 WebTrends Ads is leading in Guatemala, Indonesia, Egypt, Taiwan and 4 other countries.