MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Performable has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Web Hosting, Computer & Electronics and 63 other categories.
MerchantAdvantage is leading in Shopping, Home & Garden, Health, Products & Shopping and 21 other categories.
Performable is leading in most countries, including India, Canada, United Kingdom, Russia and 21 other countries.
MerchantAdvantage is leading in United States, Viet Nam, Australia, Philippines and 2 other countries.