MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Quisma has better usage coverage in more websites categories. Including People & Society, Shopping, Arts & Entertainment, Business & Industry and 54 other categories.
MerchantAdvantage is leading in Home & Garden, Health, Sports, Furniture and 21 other categories.
Quisma is leading in most countries, including Germany, Poland, United Kingdom, Italy and 22 other countries.
MerchantAdvantage is leading in United States, Canada, Argentina, Australia and 5 other countries.