Market Share by Top Websites

1 RadiumOne is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MerchantAdvantage is clearly lagging behind, losing to RadiumOne in all segments.

Websites Categories

1 RadiumOne has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, Business & Industry and 174 other categories.

2 MerchantAdvantage is leading in Home & Garden, Sports, Furniture, Industrial Goods & Services and 3 other categories.

Geography

1 RadiumOne is leading in most countries, including United States, France, United Kingdom, India and 107 other countries.

2 MerchantAdvantage is leading in Nicaragua and Virgin Islands.