Market Share by Top Websites

1 SearchForce is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MerchantAdvantage is clearly lagging behind, losing to SearchForce in all segments.

Websites Categories

1 SearchForce has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Finance and 62 other categories.

2 MerchantAdvantage is leading in Shopping, Home & Garden, Health, Sports and 19 other categories.

Geography

1 SearchForce is leading in most countries, including United States, Mexico, United Kingdom, Russia and 23 other countries.

2 MerchantAdvantage is leading in Japan, India, Bangladesh, Lithuania and 4 other countries.