Market Share by Top Websites

1 SearchForce is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 MerchantAdvantage is leading in Top 100K Sites.

Websites Categories

1 SearchForce has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Finance and 58 other categories.

2 MerchantAdvantage is leading in Shopping, Home & Garden, Health, Sports and 21 other categories.

Geography

1 SearchForce is leading in most countries, including United States, Mexico, United Kingdom, Russia and 18 other countries.

2 MerchantAdvantage is leading in Canada, China, Spain, Viet Nam and 4 other countries.