Market Share by Top Websites

2 MerchantAdvantage is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Shopping, Business & Industry, Home & Garden, Health and 35 other categories.

2 SUP media is leading in People & Society, Arts & Entertainment, Internet & Telecom, Religion & Spirituality and 13 other categories.

Geography

1 MerchantAdvantage is leading in most countries, including United States, Canada, India, Turkey and 10 other countries.

2 SUP media is leading in Russia, Germany, Ukraine, Belarus and one other country.