Market Share by Top Websites

2 MerchantAdvantage is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Shopping, Business & Industry, Home & Garden, Health and 30 other categories.

2 The Search Agency is leading in Real Estate, Internet & Telecom, Travel, Accommodation & Hotels and 22 other categories.


1 MerchantAdvantage is leading in most countries, including United States, Canada, Spain, Thailand and 10 other countries.

2 The Search Agency is leading in United Kingdom, Sweden, Ukraine, Russia and 6 other countries.