Market Share by Top Websites

2 MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Shopping, Business & Industry, Home & Garden, Health and 31 other categories.

2 The Search Agency is leading in Real Estate, Travel, Accommodation & Hotels, Internet & Telecom and 22 other categories.


1 MerchantAdvantage is leading in most countries, including United States, Canada, Colombia, Viet Nam and 10 other countries.

2 The Search Agency is leading in United Kingdom, Italy, Portugal, Spain and one other country.