MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Torbit has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Travel, Arts & Entertainment and 57 other categories.
MerchantAdvantage is leading in Shopping, Home & Garden, Health, Products & Shopping and 21 other categories.
Torbit is leading in most countries, including Taiwan, Australia, China, France and 26 other countries.
MerchantAdvantage is leading in United States, United Kingdom, Russia, Philippines and 2 other countries.