Market Share by Top Websites

2 MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 TrackingSoft has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Games and 72 other categories.

2 MerchantAdvantage is leading in Shopping, Home & Garden, Sports, Furniture and 16 other categories.

Geography

1 TrackingSoft is leading in most countries, including United States, Italy, United Kingdom, Canada and 35 other countries.

2 MerchantAdvantage is leading in Argentina and Mexico.