MerchantAdvantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Unbounce has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Online Marketing, Marketing & Advertising and 63 other categories.
MerchantAdvantage is leading in Shopping, Home & Garden, Health, Products & Shopping and 25 other categories.
Unbounce is leading in most countries, including United States, United Kingdom, Canada, Germany and 44 other countries.
MerchantAdvantage hasn't got a lead over Unbounce in any country.