Market Share by Top Websites

1 Widdit is leading in The Entire Web.

2 MerchantAdvantage is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Widdit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Religion & Spirituality, Business & Industry and 87 other categories.

2 MerchantAdvantage is leading in Shopping, Home & Garden, Sports, Products & Shopping and 15 other categories.

Geography

1 Widdit is leading in most countries, including Russia, Brazil, Israel, Indonesia and 47 other countries.

2 MerchantAdvantage is leading in United States, Canada, Bulgaria, Nicaragua and one other country.