Merchenta
4 websites

Merchenta is free to use

http://www.merchenta.com/

CPA retargeting company with global reach for risk-free remarketing ad campaigns. Optimising re-targeting & re-marketing across USA, Europe & UK.

VS

Microsoft adCenter Conversion
34 websites

Microsoft adCenter Conversion offers both free and paid options

http://adcenter.microsoft.com/

Page 4 | Microsoft Confidential. Introduction to Conversion Tracking. What is a conversion? Youve just spent money with adCenter driving new customers to ...

Market Share by Top Websites

2 In terms of market share, Merchenta is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Computers Electronics & Technology, Business & Consumer Services, Finance, Food & Drink and 2 other categories.

2 Merchenta is leading in Lifestyle and E-commerce & Shopping.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, Argentina, Canada, France and 6 other countries.

2 Merchenta is leading in Australia, China and Ecuador.