In terms of market share, Merchenta is clearly lagging behind, losing to Mindset Media in all segments.
Merchenta has better usage coverage in more websites categories. Including Shopping, Business & Industry, Health, Clothing and 10 other categories.
Mindset Media is leading in People & Society, Arts & Entertainment, Science, Music & Audio and 4 other categories.
Merchenta is leading in most countries, including United Kingdom, France, India, Australia and 3 other countries.
Mindset Media is leading in Mexico and Canada.