In terms of market share, Merchenta is clearly lagging behind, losing to Mobile Theory in all segments.
Merchenta has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Home & Garden and 12 other categories.
Mobile Theory is leading in Games, Programming, Computer & Electronics and Construction & Maintenance.
Merchenta is leading in most countries, including United Kingdom, United States, China, France and 8 other countries.
Mobile Theory is leading in India and New Zealand.