In terms of market share, Merchenta is clearly lagging behind, losing to Mobile Theory in all segments.
Merchenta has better usage coverage in more websites categories. Including Shopping, Clothing, Products & Shopping, Consumer Electronics and 5 other categories.
Mobile Theory is leading in Business & Industry, Construction & Maintenance and Health.
Merchenta is leading in most countries, including United Kingdom, Australia, Italy and Malaysia.
Mobile Theory is leading in United States and India.