In terms of market share, Merchenta is clearly lagging behind, losing to StackAdapt in all segments.
StackAdapt has better usage coverage in more websites categories. Including Health, Autos & Vehicles, Arts & Entertainment, Celebrities & Entertainment News and 4 other categories.
Merchenta is leading in Shopping, Clothing, Products & Shopping, Consumer Electronics and 2 other categories.
StackAdapt is leading in most countries, including United States, Canada, Hong Kong, Spain and 3 other countries.
Merchenta is leading in United Kingdom, Malaysia, Italy and Australia.