Market Share by Top Websites

1 YuMe is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Merchenta is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 86 other categories.

2 Merchenta is leading in Shopping, Home & Garden, Publications, Makes & Models and one other category.

Geography

1 YuMe is leading in most countries, including United States, Spain, Sweden, Mexico and 39 other countries.

2 Merchenta is leading in United Kingdom, Hong Kong, Australia, Malaysia and 2 other countries.