Market Share by Top Websites

2 In terms of market share, Merkle Loyalty Solutions is clearly lagging behind, losing to Skysa in all segments.

Websites Categories

1 Skysa has better usage coverage in more websites categories. Including Community & Society, Computers Electronics & Technology, Science & Education, Finance and 5 other categories.

2 Merkle Loyalty Solutions is leading in Games, Lifestyle and Food & Drink.

Geography

1 Skysa is leading in most countries, including Italy, Australia, Belgium, Bulgaria and 12 other countries.

2 Merkle Loyalty Solutions is leading in United States, Canada and Hong Kong.