Market Share by Top Websites

1 Microsoft adCenter Conversion is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Meta Network is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 93 other categories.

2 Meta Network is leading in People & Society, News & Media, TV & Video, Movies and 5 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Canada, France and 27 other countries.

2 Meta Network is leading in Mexico, Spain, Brazil, Argentina and 8 other countries.