1
Taboola is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, MGID is clearly lagging behind, losing to Taboola in all segments.
1
Taboola has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, News & Media, Adult and 20 other categories.
2
MGID hasn't got a lead over Taboola in any websites category.
1
Taboola is leading in most countries, including United States, Taiwan, France, Italy and 136 other countries.
2
MGID is leading in Russia, Indonesia, Ukraine, Vietnam and 17 other countries.