Market Share by Top Websites

1 SMART AdServer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MicroAd is clearly lagging behind, losing to SMART AdServer in all segments.

Websites Categories

1 MicroAd has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 138 other categories.

2 SMART AdServer is leading in People & Society, News & Media, Autos & Vehicles, Games and 59 other categories.


1 SMART AdServer is leading in most countries, including France, Poland, Spain, Slovakia and 138 other countries.

2 MicroAd is leading in Japan, Taiwan, China, Hong Kong and 2 other countries.