Market Share by Top Websites

1 SMART AdServer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, MicroAd is still behind SMART AdServer in all market share segments.

Websites Categories

1 MicroAd has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 126 other categories.

2 SMART AdServer is leading in People & Society, News & Media, Sports, Music & Audio and 73 other categories.


1 SMART AdServer is leading in most countries, including France, Poland, Spain, Germany and 139 other countries.

2 MicroAd is leading in Japan, Taiwan, Hong Kong, Korea Republic and 3 other countries.