Market Share by Top Websites

1 MicroAd is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Sovrn is still behind MicroAd in all market share segments.

Websites Categories

1 MicroAd has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 148 other categories.

2 Sovrn is leading in Food & Drink, People & Society, Cooking & Recipes, News & Media and 54 other categories.

Geography

1 Sovrn is leading in most countries, including United States, United Kingdom, India, Canada and 75 other countries.

2 MicroAd is leading in Japan, Taiwan, China, Viet Nam and 14 other countries.