Microsoft adCenter Conversion is leading in Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 108 other categories.
Mindset Media is leading in Engineering & Technology, Social Sciences and Movies.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, India and 40 other countries.
Mindset Media is leading in Argentina, Norway and Egypt.