Market Share by Top Websites

1 Paid-To-Promote is leading in The Entire Web.

2 Microsoft adCenter Conversion is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Paid-To-Promote has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Beauty & Fitness and 168 other categories.

2 Microsoft adCenter Conversion is leading in Insurance, Credit, Loans & Mortgages, Food & Grocery Retailers, Energy and 9 other categories.

Geography

1 Paid-To-Promote is leading in most countries, including India, Brazil, France, Germany and 109 other countries.

2 Microsoft adCenter Conversion is leading in South Africa, Fiji and Mongolia.