Market Share by Top Websites

1 Refined Labs is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Microsoft adCenter Conversion is still behind Refined Labs in all market share segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 80 other categories.

2 Refined Labs is leading in People & Society, Autos & Vehicles, Car Rentals, News & Media and 10 other categories.

Geography

1 Refined Labs is leading in most countries, including Germany, Austria, Denmark, Russia and 23 other countries.

2 Microsoft adCenter Conversion is leading in United States, United Kingdom, Canada, France and 21 other countries.