Microsoft adCenter Conversion is leading in Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 102 other categories.
Revenue is leading in News & Media, Celebrities & Entertainment News, Football, Soccer and 7 other categories.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, Canada and 37 other countries.
Revenue is leading in Ireland, Argentina, Netherlands, Pakistan and 5 other countries.