Market Share by Top Websites

1 Revenue is leading in Top 1M Sites.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Revenue in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 100 other categories.

2 Revenue is leading in News & Media, Celebrities & Entertainment News, Football, Humor and 11 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, France, India and 32 other countries.

2 Revenue is leading in Brazil, Nigeria, Netherlands, Ghana and 12 other countries.