Market Share by Top Websites

1 Revenue is leading in Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Microsoft adCenter Conversion is still behind Revenue in all market share segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 87 other categories.

2 Revenue is leading in News & Media, Celebrities & Entertainment News, Football, Cooking & Recipes and 14 other categories.


1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Canada, France and 24 other countries.

2 Revenue is leading in Ghana, Brazil, Nigeria, Ireland and 7 other countries.