Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Microsoft adCenter Conversion is still behind Sanoma in all market share segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 78 other categories.

2 Sanoma is leading in News & Media, Arts & Entertainment, People & Society, Newspapers and 32 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Canada, France and 23 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Peru and 16 other countries.