Market Share by Top Websites

1 Silverpop is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Silverpop in all segments.

Websites Categories

1 Silverpop has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Death and 78 other categories.

2 Microsoft adCenter Conversion is leading in Computer & Electronics, Finance, Software, Accommodation & Hotels and 45 other categories.

Geography

1 Silverpop is leading in most countries, including United States, United Kingdom, Australia, Canada and 40 other countries.

2 Microsoft adCenter Conversion is leading in France, India, Ukraine, Korea Republic and 12 other countries.