Market Share by Top Websites

1 Silverpop is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Silverpop in all segments.

Websites Categories

1 Silverpop has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Death and 68 other categories.

2 Microsoft adCenter Conversion is leading in Adult, Music & Audio, Autos & Vehicles, Sports and 44 other categories.

Geography

1 Silverpop is leading in most countries, including United States, United Kingdom, Canada, Australia and 29 other countries.

2 Microsoft adCenter Conversion is leading in France, India, Ukraine, Taiwan and 15 other countries.