Market Share by Top Websites

1 Simply is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Simply in all segments.

Websites Categories

1 Simply has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 95 other categories.

2 Microsoft adCenter Conversion is leading in Health, Finance, Real Estate, Insurance and 41 other categories.

Geography

1 Simply is leading in most countries, including Italy, Spain, United Kingdom, Russia and 45 other countries.

2 Microsoft adCenter Conversion is leading in United States, France, Canada, China and 10 other countries.