In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Sonobi Media in all segments.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 100 other categories.
Sonobi Media is leading in News & Media, Technology News, TV & Video, Football and 3 other categories.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Canada, France and 40 other countries.
Sonobi Media is leading in Germany, Brazil, Iraq and Sri Lanka.