Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Music & Audio and 74 other categories.

2 Microsoft adCenter Conversion is leading in Business & Industry, Health, Computer & Electronics, Finance and 63 other categories.

Geography

1 Sprinkle is leading in most countries, including Czech Republic, Sweden, Slovakia, Norway and 28 other countries.

2 Microsoft adCenter Conversion is leading in United States, United Kingdom, India, Canada and 13 other countries.