2
In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to SwitchAds in all segments.
1
SwitchAds has better usage coverage in more websites categories. Including Arts & Entertainment, Community & Society, Finance, Health and 4 other categories.
2
Microsoft adCenter Conversion is leading in Computers Electronics & Technology, Business & Consumer Services, Food & Drink and Heavy Industry & Engineering.
1
Microsoft adCenter Conversion is leading in most countries, including United States, France, Japan, South Korea and 3 other countries.
2
SwitchAds is leading in United Kingdom, Germany, Greece, Ireland and 2 other countries.