2
In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Total Media in all segments.
1
Total Media has better usage coverage in more websites categories. Including Community & Society, Food & Drink, News & Media, Pets & Animals and one other category.
2
Microsoft adCenter Conversion is leading in Computers Electronics & Technology, Business & Consumer Services, Health and Heavy Industry & Engineering.
1
Microsoft adCenter Conversion is leading in most countries, including United States, Argentina, Japan, South Korea and 4 other countries.
2
Total Media is leading in Israel, Hungary and India.