2
In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Travora Media in all segments.
1
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Computers Electronics & Technology, Business & Consumer Services, Finance, Food & Drink and 2 other categories.
2
Travora Media is leading in Community & Society, Hobbies & Leisure, Sports and Travel & Tourism.
1
Microsoft adCenter Conversion is leading in most countries, including United States, Argentina, Canada, France and 6 other countries.
2
Travora Media is leading in Brazil, Czech Republic, Nigeria and Poland.