Market Share by Top Websites

1 Tremor Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Tremor Media in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 95 other categories.

2 Tremor Media is leading in Arts & Entertainment, News & Media, Games, TV & Video and 13 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Canada, France and 34 other countries.

2 Tremor Media is leading in Japan, Brazil, Germany, Argentina and 4 other countries.