Microsoft adCenter Conversion is leading in Top 100K Sites and Top 1M Sites.
Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 102 other categories.
Wiget Media is leading in Technology News, News & Media, TV & Video, Movies and 4 other categories.
Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Canada, France and 27 other countries.
Wiget Media is leading in Greece, Belgium and Sweden.