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Yieldlab is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
2
In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Yieldlab in all segments.
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Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 73 other categories.
2
Yieldlab is leading in Arts & Entertainment, News & Media, Internet & Telecom, People & Society and 48 other categories.
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Yieldlab is leading in most countries, including Germany, Austria, France, Switzerland and 27 other countries.
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Microsoft adCenter Conversion is leading in United States, United Kingdom, India, Canada and 24 other countries.