In terms of market share, Mindset Media is clearly lagging behind, losing to Mobile Theory in all segments.
Mindset Media has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Shopping, Music & Audio and 7 other categories.
Mobile Theory is leading in Business & Industry, Construction & Maintenance, Health, Games and one other category.
Mobile Theory is leading in most countries, including India and Israel.
Mobile Theory is leading in India and Israel.