Market Share by Top Websites

2 In terms of market share, Mindset Media is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 24 other categories.

2 Mindset Media is leading in Science, Movies, Software, Law and 2 other categories.

Geography

1 Mindset Media is leading in most countries, including United States, Argentina, Mexico, Saudi Arabia and 2 other countries.

2 Open AdExchange is leading in Denmark, Norway, Sweden and United Kingdom.