In terms of market share, Mindset Media is clearly lagging behind, losing to Simple AdServer in all segments.
Mindset Media has better usage coverage in more websites categories. Including People & Society, Shopping, Arts & Entertainment, Science and 6 other categories.
Simple AdServer is leading in Computer & Electronics, Consumer Electronics, Software, Internet & Telecom and 5 other categories.
Mindset Media is leading in most countries, including United States, Mexico and Brazil.
Simple AdServer is leading in Hungary and United Kingdom.