Market Share by Top Websites

2 In terms of market share, Mint is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Arts & Entertainment and 32 other categories.

2 Mint is leading in Photography, Shopping, Travel, Food & Drink and 16 other categories.

Geography

1 TruEffect is leading in most countries, including United States, Japan, Germany, Indonesia and 16 other countries.

2 Mint is leading in Netherlands, Ukraine, Nicaragua, Bangladesh and 3 other countries.