Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Mirando is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, People & Society, Autos & Vehicles and 173 other categories.

2 Mirando is leading in Internet & Telecom, Arts & Entertainment, Computer & Electronics, Software and 26 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, United Kingdom, Canada, Germany and 71 other countries.

2 Mirando is leading in Indonesia, Brazil, India, Mexico and 60 other countries.