Market Share by Top Websites

1 Nielsen NetRatings is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 MixPanel is leading in Top 1M Sites.

Websites Categories

1 MixPanel has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Computer & Electronics and 153 other categories.

2 Nielsen NetRatings is leading in Business & Industry, Marketing & Advertising, Food & Drink, Shopping and 75 other categories.


1 MixPanel is leading in most countries, including United States, United Kingdom, Japan, India and 145 other countries.

2 Nielsen NetRatings is leading in Italy, Australia, Spain, Bulgaria and 23 other countries.