Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Moat has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 83 other categories.
Open AdExchange is leading in Office Products, Consumer Electronics, Auctions, Astronomy and 3 other categories.
Moat is leading in most countries, including United States, United Kingdom, Japan, France and 42 other countries.
Open AdExchange is leading in Denmark, Sweden, Malta, Greenland and one other country.