Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Moat is still behind Sanoma in all market share segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 69 other categories.

2 Moat is leading in Computer & Electronics, Software, Technology News, Games and 41 other categories.


1 Moat is leading in most countries, including United States, Germany, Canada, Japan and 42 other countries.

2 Sanoma is leading in Lithuania, Finland, Denmark, Romania and 35 other countries.