Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Moat is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Music & Audio and 59 other categories.

2 Sanoma is leading in News & Media, Business & Industry, Sports, Shopping and 28 other categories.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, Japan, France and 38 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Peru and 11 other countries.