Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WebTrends Ads is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 80 other categories.

2 WebTrends Ads is leading in Law, Law & Government, Consumer Electronics and Mental Health.

Geography

1 Moat is leading in most countries, including United States, Germany, United Kingdom, Canada and 62 other countries.

2 WebTrends Ads is leading in Guatemala, Costa Rica, Tunisia, Bolivia and 6 other countries.