Mobile Theory empowers the world's top brands, agencies and publishers with technology, solutions and services to deliver advertising campaigns that engage and immerse the mobile consumer. Through transparent, premium sites and apps, we rea...
In terms of market share, Mobile Theory is clearly lagging behind, losing to PrecisionDemand in all segments.
PrecisionDemand has better usage coverage in more websites categories. Including Arts & Entertainment, Software, Education, Investing and 4 other categories.
Mobile Theory is leading in Health, Games and Programming.
PrecisionDemand is leading in most countries, including Hong Kong, Viet Nam and Iran.
PrecisionDemand is leading in Hong Kong, Viet Nam and Iran.