Mobile Theory empowers the world's top brands, agencies and publishers with technology, solutions and services to deliver advertising campaigns that engage and immerse the mobile consumer. Through transparent, premium sites and apps, we rea...
In terms of market share, Mobile Theory is clearly lagging behind, losing to Rovion in all segments.
Rovion has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Business Services, Car Buying and 11 other categories.
Mobile Theory is leading in Health, Arts & Entertainment and Construction & Maintenance.
Rovion is leading in most countries, including United States, Macedonia, Mexico, Canada and one other country.
Mobile Theory is leading in India.