Mobile Theory empowers the world's top brands, agencies and publishers with technology, solutions and services to deliver advertising campaigns that engage and immerse the mobile consumer. Through transparent, premium sites and apps, we rea...
In terms of market share, Mobile Theory is clearly lagging behind, losing to Rovion in all segments.
Rovion has better usage coverage in more websites categories. Including Business & Industry, Business Services, Medicine, Autos & Vehicles and 9 other categories.
Mobile Theory is leading in Construction & Maintenance.
Rovion is leading in most countries, including United States, Canada, Germany, Australia and 3 other countries.
Mobile Theory is leading in Portugal and India.