Mobile Theory empowers the world's top brands, agencies and publishers with technology, solutions and services to deliver advertising campaigns that engage and immerse the mobile consumer. Through transparent, premium sites and apps, we rea...
In terms of market share, Mobile Theory is clearly lagging behind, losing to Spark Studios in all segments.
Spark Studios has better usage coverage in more websites categories. Including Arts & Entertainment, Computer & Electronics, Internet & Telecom, Video Games and 18 other categories.
Mobile Theory is leading in Construction & Maintenance, Programming and Health.
Spark Studios is leading in most countries, including Brazil, Portugal and France.
Mobile Theory is leading in United States and Philippines.